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This web page loansifter.com had the following on the homepage, "As a banker using LoanSifter, my loan originators can offer the market a more competitive, more diverse product line." Our analyzers viewed that the webpage said " In the end, we can get our borrowers into loans with the best rate and product type for their situation." The Website also said " Peter Prickett, President, FNB Bank. Corey Dubnoff, President of American Financial Resources, Inc. Hany Rozek, Profit Manager, Vantage South Bank. Jack Terrell, President of California Mortgage Advisors, Inc. Edward Rogers, VP Operations, American Nationwide Mortgage Co." The website's header had pricing engine as the most important search term. It is followed by automated underwriting system and rate alerts which isn't as highly ranked as pricing engine.